Which language-focused marketing campaign successfully introduced a new linguistic framework that encouraged customers to personalize their orders with specific terminology still widely used today?

In the world of linguistics and marketing, certain campaigns have fundamentally altered how language is used in advertising. These campaigns didn't just sell products—they transformed how we speak and communicate. This poll tests your knowledge of a groundbreaking linguistic marketing campaign that introduced new vocabulary into everyday language while boosting sales dramatically. Do you know which famous campaign revolutionized both an industry and our lexicon?

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Starbucks' 'Barista Language' campaign (1990s) that normalized terms like 'venti,' 'grande,' and 'tall' for sizing
Coca-Cola's 'Share a Coke' campaign (2011) that printed common names on bottles to create personalized linguistic connections
Apple's 'Think Different' campaign (1997) that deliberately used incorrect grammar to create a distinctive linguistic identity
McDonald's 'I'm Lovin' It' campaign (2003) that popularized the progressive tense with stative verbs in casual speech