Which groundbreaking feature debuted in Nike's first House of Innovation store that revolutionized how customers interact with products?

Nike's House of Innovation concept stores represent a cutting-edge approach to experiential retail in the sports industry. These flagship locations blend digital capabilities with personalized services to create immersive shopping experiences. Test your knowledge about these retail innovation hubs that have revolutionized how athletic brands connect with consumers through technology, customization, and interactive elements.

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Nike Speed Shop: AI-powered inventory system allowing customers to reserve items online and try them in dedicated in-store spaces with zero wait time
Nike Expert Studio: Personal shopping service with sport-specific specialists who create customized outfitting based on performance needs
Nike By You Studio: Interactive design stations enabling on-site customization and creation of personalized shoes delivered within 2 weeks
Nike Arena: In-store virtual reality zones where customers test products in simulated sports environments