Which innovative product launch strategy first used by 'Hamilton' in 2015 has now become standard practice for major Broadway shows?

The performing arts industry relies on effective product launches as much as any other business. From Broadway shows to regional theater productions, the way a new performance is introduced to the public can make or break its success. This trivia question tests your knowledge about a revolutionary product launch strategy that changed how major theatrical productions build anticipation and audience engagement.

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#Ham4Ham free mini-performances outside the theater to engage with fans unable to get tickets
Releasing the full cast recording before the official Broadway opening
Creating character-specific social media accounts managed by cast members
Implementing dynamic pricing based on real-time demand analytics