Which music streaming platform pioneered the first major 'Artist in Residence' brand collaboration program that allowed artists to curate exclusive content beyond playlists?

Brand collaborations have revolutionized the music industry, creating innovative marketing opportunities and revenue streams for artists. These strategic partnerships between musicians and brands have evolved from simple endorsements to complex integrated campaigns that benefit both parties. Test your knowledge about one of the most groundbreaking music-brand collaborations that changed how the industry approaches these partnerships!

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Spotify with their 'Spotify Studio' program in 2018, featuring Travis Scott as the first resident artist
Tidal with their 'Creator Series' in 2016, featuring Beyoncé as the inaugural artist-curator
Apple Music with their 'Up Next' program in 2017, allowing emerging artists to showcase their creative vision
Amazon Music with their 'Breakthrough' initiative in 2019, featuring Billie Eilish as the first collaborative artist