Which groundbreaking FDA guidance in 2014 fundamentally changed pharmaceutical digital marketing by allowing companies to use which previously restricted platform for prescription drug promotion?

The pharmaceutical industry has undergone significant transformation in its marketing approaches over the past two decades. As regulations evolved and digital platforms emerged, pharmaceutical companies had to innovate their product marketing strategies while maintaining compliance. This poll tests your knowledge about a pivotal digital marketing breakthrough that changed how prescription medications could be promoted online.

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Twitter/X (allowing for abbreviated risk information with direct links to complete safety data)
YouTube (permitting promotional videos without requiring full risk information to be spoken aloud)
Search engines (creating the sponsored link mechanism for prescription drugs)
Facebook (establishing the scrolling ISI format that allowed for social media promotion of prescription products)