Which linguistic technique did the naming agency Lexicon Branding specifically use when creating the name 'Swiffer' for Procter & Gamble's revolutionary cleaning product?

The language used in marketing can make or break a product's success. From slogans that stick in your mind for decades to carefully crafted brand names that roll off the tongue, linguistic choices in product marketing are far from random. This trivia question explores how language science has influenced one of the most successful branding strategies in modern retail history.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Phonetic symbolism - using the initial 'sw' sound to suggest swift, sweeping motion
Semantic transparency - combining 'swift' and 'cleaner' into a recognizable compound word
Linguistic borrowing - adapting the German word 'schweifen' (to roam/sweep) for English speakers
Onomatopoeia - creating a name that mimics the sound of the product in use