Which scientific instrument company first pioneered the 'Try-Before-You-Buy' virtual reality lab simulation program that allowed researchers to test equipment functionality before purchase?

The science retail landscape has evolved dramatically with technological innovations changing how scientific products are marketed and sold. From specialized laboratory equipment to consumer-facing science kits, companies have employed various strategies to differentiate themselves in this competitive market. This poll tests your knowledge about a groundbreaking product launch strategy that changed how scientific instruments reach their customers.

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Thermo Fisher Scientific with their 'VirtualLab' platform in 2018
Agilent Technologies with their 'Digital Twin' program in 2017
PerkinElmer with their 'LabVision' experience in 2019
Shimadzu with their 'InstrumentImmersion' technology in 2020