Which fast food chain first introduced a nationwide digital loyalty program in the United States that allowed customers to earn points for purchases through a mobile app?

Customer loyalty programs have become a cornerstone of fast food marketing strategies, allowing brands to collect valuable consumer data while rewarding repeat customers. These programs have evolved dramatically over the years, from simple punch cards to sophisticated mobile apps that track preferences, offer personalized deals, and even allow for contactless ordering. Test your knowledge about which major food chain was truly revolutionary in this space!

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Starbucks (Starbucks Rewards, 2009)
McDonald's (McCafé Rewards, 2013)
Subway (Subway MyWay Rewards, 2007)
Domino's (Piece of the Pie Rewards, 2010)