Which company launched 'EZ Squirt' colored ketchups (including green, purple, and blue varieties) in 2000 as a way to appeal to children and boost declining ketchup sales?

In the early 2000s, a major food company took a bold step by dramatically changing the appearance of one of America's most iconic condiments. This product innovation story highlights the risks and rewards of disrupting consumer expectations in the food industry. Test your knowledge about this colorful chapter in food retail history that had children excited and parents perplexed.

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