Which film studio first pioneered the coordinated global product launch strategy known as 'Franchise Force,' simultaneously releasing a film, video game, and 200+ licensed products across 45 countries?

The film industry has embraced innovative product launch strategies that transform movie premieres into global retail events. From merchandise drops to immersive experiences, studios have pioneered techniques now adopted by other industries. This poll tests your knowledge of how major studios have revolutionized product launches for blockbuster films, creating new revenue streams and engagement models that extend well beyond the theater experience.

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Universal Studios with the 'Jurassic World' franchise in 2015
Disney with 'Star Wars: The Force Awakens' merchandise launch on 'Force Friday' in 2015
Warner Bros. with 'The Dark Knight Rises' in 2012
Sony Pictures with 'Spider-Man: Homecoming' in 2017