Which natural products company underwent a major rebranding in 2011, changing its bee logo and shifting from yellow/black to white packaging with vibrant photography, resulting in a 30% sales increase?

In the competitive world of natural and organic products, brand identity is crucial for standing out. Companies in this space must effectively communicate their commitment to sustainability, ethical sourcing, and environmental stewardship. This trivia question explores one of the most significant brand transformations in the natural products industry - testing your knowledge of how strategic rebranding can completely shift market perception and dramatically boost a company's success in the eco-conscious marketplace.

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Burt's Bees
Beekeeper's Naturals
Honey Stinger
Burt's Bees Baby