Which film franchise holds the record for generating the highest merchandise sales revenue in a single year (over $5 billion in 2015)?

Major film studios don't just make their money from box office receipts. Movie merchandising has become a multi-billion dollar industry, with some franchises earning more from product sales than actual ticket sales. This poll tests your knowledge about the fascinating world of film merchandising strategies and their impact on the entertainment industry. Can you identify the correct merchandising phenomenon from recent blockbuster history?

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• Star Wars (following The Force Awakens release)
• Marvel Cinematic Universe (following Avengers: Age of Ultron)
• Frozen (following the original film's continued popularity)
• Jurassic World (following the franchise reboot)

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