Which celebrity pioneered the 'drop' marketing strategy for their beauty brand, creating artificial scarcity by releasing limited quantities of products that would sell out within minutes?

Test your knowledge about how famous people have influenced product innovation and marketing strategies! Celebrity endorsements and personal brands have transformed the retail landscape, creating billion-dollar empires and reshaping consumer trends. This quiz explores how celebrities have leveraged their fame into successful product lines and innovative marketing approaches.

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Kylie Jenner with Kylie Cosmetics
Rihanna with Fenty Beauty
Jessica Alba with The Honest Company
Gwyneth Paltrow with Goop