Which innovative film advertising technique was first successfully used for 'The Blair Witch Project' (1999) that revolutionized movie marketing?

Test your knowledge about groundbreaking advertising techniques in the film industry! The entertainment business has pioneered innovative ways to market movies and TV shows throughout history. From viral marketing campaigns to revolutionary product placements, Hollywood has transformed how products are advertised to mass audiences. This poll challenges you to identify a significant advertising milestone that changed how films are marketed worldwide.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Fake documentary-style viral marketing campaign presenting the film as 'found footage' from missing filmmakers
First major film to use QR codes on posters linking to exclusive trailer content
Pioneer of the modern movie merchandise tie-in system with fast food chains
First film to use augmented reality advertising allowing viewers to interact with characters via smartphone