Which marketing strategy did NASA implement in 1998 that dramatically increased public engagement with the Hubble Space Telescope?

The Hubble Space Telescope isn't just a scientific marvel—it's also one of NASA's most successful brand stories. Launched in 1990 with a flawed mirror that initially threatened its mission, Hubble's remarkable comeback and stunning imagery revolutionized not just astronomy but public engagement with space science. This poll tests your knowledge about the marketing and branding decisions that transformed Hubble from a potential failure into one of science's most recognized and beloved brands.

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Making all Hubble images immediately available in the public domain with no copyright restrictions
Partnering with National Geographic for exclusive distribution rights to Hubble imagery
Creating the 'Hubble Heritage Project' to showcase only aesthetically pleasing images rather than scientific data
Launching a subscription service where enthusiasts could receive monthly Hubble images before public release