Which iconic film franchise reportedly earned over $100 million in product placement revenue for its 2012 installment, featuring prominent placement of a specific beer brand that the main character drinks exclusively?

Product placement in films and TV shows has become a sophisticated art form and lucrative revenue stream for studios. Major brands pay millions for their products to appear naturally within entertainment content, creating memorable associations with characters and storylines. This subtle form of advertising can significantly boost brand recognition and sales when executed effectively. Test your knowledge of this fascinating intersection of entertainment and marketing strategy!

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• James Bond (Skyfall) - Heineken
• Fast & Furious 6 - Corona
• The Avengers - Budweiser
• Mission Impossible: Ghost Protocol - Stella Artois

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