Which major U.S. airline completely rebranded itself with a new livery, logo, and visual identity after its 2013 merger, adopting elements from both original brands but creating an entirely new visual presence?

The transportation industry has witnessed numerous airline mergers and acquisitions over the years, often resulting in significant brand transformations. These rebranding efforts involve careful consideration of brand equity, customer loyalty, and market positioning. This trivia question tests your knowledge about one of the most substantial airline rebranding initiatives following a major merger in the U.S. transportation sector.

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