Which U.S. federal government initiative launched in 2014 specifically to improve digital services and apply Silicon Valley product design principles to government websites and applications?

Test your knowledge about how governments are embracing digital marketing and branding strategies to improve citizen engagement. In today's political landscape, government agencies are increasingly adopting sophisticated marketing techniques once reserved for private companies. From memorable campaign logos to digital platforms for citizen services, the lines between public service and product marketing continue to blur.

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U.S. Digital Service (USDS)
Government Digital Innovation Team (G-DIT)
Federal Technology Transformation Service (FTTS)
National E-Government Initiative (NEGI)