Which customer analytics platform did Nike implement in 2019 that allowed them to increase personalized product recommendations by 42% and boost their direct-to-consumer sales significantly?

The sports retail industry has been transformed by data analytics in recent years. Major sporting goods retailers now employ sophisticated customer analysis tools to personalize marketing, optimize inventory, and enhance the shopping experience. This poll tests your knowledge about a groundbreaking retail analytics platform that revolutionized how a major sports retailer understands customer behavior and preferences.

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Consumer360 by SAP
Nike Consumer Direct Offense (CDO)
Salesforce Athletic Cloud
Oracle Retail Customer Insights