Which major film studio underwent a significant brand transformation in 2019 after being acquired, resulting in the retirement of the 20th Century Fox name that had existed since 1935?

Major film studios are not just content creators; they're sophisticated brand managers. Each studio carefully cultivates its brand identity to signal certain qualities to audiences. This poll tests your knowledge of how film studios have strategically positioned their brands in the marketplace through notable brand management decisions that shaped their identity in the entertainment industry.

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• 20th Century Studios (formerly 20th Century Fox, rebranded after Disney's acquisition)
• Paramount Pictures (after ViacomCBS merger)
• Columbia Pictures (after Sony's restructuring)
• MGM Studios (after Amazon's purchase)

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