Which major natural products company rebranded in 2016, dropping its iconic leaf logo and shifting from green packaging to a rainbow color palette, causing significant customer backlash despite increased market share?

In the competitive eco-friendly product market, branding decisions can make or break a company's connection with environmentally conscious consumers. This poll tests your knowledge about a significant rebranding in the natural products industry that sparked both controversy and acclaim. The shift represented not just a visual change but a philosophical evolution in how sustainable products are marketed to mainstream consumers.

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