Which airline first introduced a branded in-flight shopping catalog that became so popular it evolved into a standalone retail brand beyond the aircraft?

The intersection of transportation and retail has created unique shopping experiences for travelers. Airlines, in particular, have transformed the passenger experience by offering shopping opportunities at 30,000 feet. This poll tests your knowledge about the evolution of retail innovations in the transportation sector, specifically focusing on a pioneering airline that revolutionized the in-flight shopping experience with their branded catalog.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

SkyMall (originally launched by Delta Air Lines)
Duty Free Americas (originally launched by American Airlines)
Skytrain Shop (originally launched by Virgin Atlantic)
SAS Shop (originally launched by Scandinavian Airlines)