Which celebrity was the first to sign a lifetime endorsement deal with Nike, reportedly worth over $1 billion, becoming a permanent brand mascot?

Many brands have leveraged the star power of celebrities to represent their products, creating iconic mascots that become synonymous with their brand identity. These partnerships often result in memorable advertising campaigns and significant sales boosts. Test your knowledge about these famous celebrity-brand mascot relationships that have shaped consumer culture and marketing history.

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LeBron James
Michael Jordan
Cristiano Ronaldo
Serena Williams