Which gaming platform first introduced a fully integrated virtual shopping mall where real brands could sell physical products for delivery to players' homes?

The gaming industry has been pioneering innovative retail strategies within virtual worlds and metaverse environments. Major gaming platforms are creating entirely new shopping experiences where players can purchase both digital and physical goods. This poll tests your knowledge about how the gaming industry is transforming retail through virtual shopping environments, brand partnerships, and consumer engagement strategies.

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Fortnite (Epic Games) with its 'Retail Row' feature in 2019
Roblox with its 'Roblox Shopping District' in 2020
Minecraft with its 'Marketplace Megamall' in 2018
Grand Theft Auto Online with its 'Virtual Commerce Center' in 2021