Which Broadway musical pioneered the use of eco-friendly, plantable packaging for its cast recording that contained wildflower seeds and could be planted after use?

In the performing arts industry, product packaging plays a crucial role in marketing productions, memorabilia, and branded merchandise. From limited edition playbills to signature cast recordings, the way performing arts products are packaged can significantly impact audience perception and collectibility value. Test your knowledge about an innovative packaging design that revolutionized how a famous theatrical production presented its merchandise.

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Hamilton
Wicked
The Lion King
Dear Evan Hansen