Which retail innovation uses indoor positioning systems to create personalized 'heat maps' showing shoppers which store areas match their preferences based on previous purchases?

Geographic Information Systems (GIS) technology is transforming how retailers connect with consumers in physical locations. From location-based mobile promotions to optimized store layouts based on foot traffic patterns, retailers are leveraging geographic data in innovative ways. This poll tests your knowledge about a cutting-edge retail innovation that combines geography, consumer behavior tracking, and personalized shopping experiences.

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