Which mythological concept has retail marketers most commonly used to create limited-time product offerings that generate urgency and scarcity in consumer behavior?

Throughout history, mythology and folklore have influenced consumer behavior and retail marketing in surprising ways. From store layouts inspired by hero's journey narratives to brand names derived from ancient gods, the retail world is filled with mythological references. This trivia question explores how one specific mythological concept has been leveraged in modern retail strategy to influence consumer purchasing decisions.

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The Phoenix Cycle (products that 'rise from the ashes' as new versions)
The Golden Apple of Discord (creating artificial competition among consumers)
The Seasonal Ragnarök (end-of-world sales events that restart the retail calendar)
The Fountain of Youth (products marketed as available 'for a limited time only' that may never return)