Which famous athlete pioneered the revenue-sharing endorsement model that revolutionized celebrity product partnerships by receiving a percentage of sales rather than just a flat fee?

Celebrity endorsements can make or break a product launch. The right partnership between famous faces and retail brands can create marketing magic, but the strategy behind these collaborations is often more complex than it appears. Test your knowledge about how major brands have leveraged star power in their retail strategies and product development approaches.

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Michael Jordan with Nike's Air Jordan line
Serena Williams with Puma
David Beckham with Adidas
Tiger Woods with Titleist