Which celebrity partnership with Fenty Beauty broke industry records by generating over $100 million in sales within its first 40 days and revolutionized makeup inclusivity with 40 foundation shades?

Celebrity brand partnerships have become a cornerstone of modern marketing, with companies paying millions for star power to boost their products. These collaborations can dramatically shift consumer perception, drive sales, and even resurrect struggling brands. But how well do you know the impact and history of these high-profile endorsements in the retail world? Test your knowledge about one of the most influential celebrity-brand partnerships of the last decade!

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Rihanna
Kylie Jenner
Lady Gaga
Selena Gomez