Which famous personality scrapped their entire initial product line just 48 hours before launch, redesigning everything after receiving feedback that it didn't match their personal brand image?

Many celebrities have ventured into product development and brand creation, often with surprising success. Behind these glamorous launches are fascinating stories of innovation, market research, and strategic positioning. Test your knowledge about the unexpected origins and strategic decisions behind some of the most successful celebrity product launches in recent history.

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• Rihanna with Fenty Beauty
• Kylie Jenner with Kylie Cosmetics
• Jessica Alba with The Honest Company
• Ryan Reynolds with Aviation Gin

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