Which gaming influencer partnership generated the highest ROI in 2022, with an estimated 300% return on marketing investment for the game publisher?

The gaming industry has evolved dramatically in how it markets products, with influencer marketing becoming a cornerstone strategy. Major game publishers now allocate significant portions of their marketing budgets to partnerships with streamers, professional gamers, and content creators. This poll tests your knowledge about one of the most impactful gaming endorsement deals that transformed how virtual worlds are marketed to audiences worldwide.

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Ninja's exclusive deal with Fortnite for their Chapter 3 launch
Dream's partnership with Minecraft for their Wild Update release
Pokimane and Valkyrae's joint campaign for Valorant's new character reveal
PewDiePie's sponsored series for Elden Ring's launch