Which global beverage company launched a successful marketing campaign in the 1990s featuring Nordic mythological creatures called 'Sprites' that became so popular they eventually renamed the product after them?

Throughout history, brands have leveraged the power of mythology and folklore to create memorable marketing campaigns and product identities. From ancient symbols to legendary creatures, mythological elements have shaped consumer perceptions and built brand legacies. Test your knowledge about how companies have integrated these timeless stories into their product marketing strategies and brand identities.

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The Coca-Cola Company with their lemon-lime soda
PepsiCo with a limited edition mountain spring water
Nestlé with their sparkling mineral water brand
Dr Pepper Snapple Group with their ginger ale product