Which basketball legend's endorsement deal transformed Nike from a niche running shoe company to a global sportswear giant, generating over $1.3 billion in revenue by its 5th year?

Celebrity endorsements can make or break a product launch, with brands paying millions for the right partnership. The most effective endorsements align with the celebrity's authentic persona while reaching the target demographic. This poll tests your knowledge of one of the most successful celebrity endorsement deals in history that transformed not just a product, but an entire brand's trajectory.

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Michael Jordan (Air Jordan)
LeBron James (Nike LeBron)
Kobe Bryant (Nike Kobe)
Magic Johnson (Converse Magic)