Which retail company's loyalty program was the first to donate a percentage of every purchase to wildlife conservation, pioneering the 'shop to conserve' model in 1986?

Test your knowledge about retail initiatives that have made significant impacts in wildlife conservation! Many companies have developed innovative customer loyalty programs that contribute directly to animal conservation efforts. These programs not only build brand loyalty but also fund critical conservation projects worldwide. How well do you know the pioneers in this space?

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

The Body Shop with their 'Community Fair Trade' program
REI with their 'Co-op Membership' conservation initiative
Patagonia with their '1% for the Planet' pledge
L.L. Bean with their 'Outdoor Discovery' conservation fund