Which packaging innovation in the publishing industry led to a 200% increase in young adult readership during the early 2000s?

In the world of publishing, packaging innovations have sometimes revolutionized how we interact with literature. From dustjackets to deckle edges, publishers have constantly evolved how books are presented to readers. This trivia question focuses on a groundbreaking packaging innovation that transformed an entire segment of the literary market and influenced reader engagement.

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• Glow-in-the-dark book covers for the 'Twilight' series
• Interactive QR codes embedded in Harry Potter editions
• Miniaturized pocket classics with leather bindings
• Paperback books with redesigned covers specifically targeting teen readers

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