Which major retailer created an in-store customer experience based on Nordic folklore, complete with a labyrinthine layout said to be inspired by Daedalus' maze from Greek mythology?

Throughout history, mythology and folklore have influenced how brands connect with customers. Ancient storytelling techniques continue to shape modern retail experiences and marketing strategies. From Nike's winged goddess of victory to Starbucks' siren, mythological elements permeate brand identities. This trivia question explores how a famous retailer leveraged folklore in their customer experience strategy to create an immersive shopping environment that resonates with consumers on a deeper cultural level.

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IKEA, with its winding showroom path representing life's journey in Norse mythology
Anthropologie, with displays based on Yggdrasil (the World Tree) and Nordic seasonal festivals
H&M, with its minimalist aesthetic derived from Norse concepts of Lagom (balance) and Hygge (comfort)
Whole Foods Market, with section layouts representing the nine realms of Norse cosmology