Which retail innovation, invented in 1994 by IBM engineer Chung Lu, was the first to allow customers to scan and purchase products directly from advertisements using mobile devices?

The world of retail has been transformed by numerous technological innovations throughout history. One particular advancement changed how consumers interact with products forever, creating an entirely new shopping paradigm. Test your knowledge about this revolutionary retail invention that bridged the gap between traditional shopping and the digital age!

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QR Code
RFID Tag
NFC Payment System
Digital Watermarking