Which major retailer first launched an augmented reality app that allowed customers to visualize furniture in their homes before purchasing, revolutionizing the home goods shopping experience?

The retail landscape is rapidly evolving with augmented reality (AR) transforming how consumers interact with products before purchasing. From virtual try-ons to immersive product experiences, AR is creating new opportunities for brands to engage customers and reduce return rates. Test your knowledge about which major retailer was first to implement large-scale AR shopping features that significantly impacted the industry.

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IKEA (with IKEA Place app in 2017)
Amazon (with AR View in 2018)
Wayfair (with WayfairView in 2019)
Home Depot (with Project Color app in 2020)