Which pioneering food influencer partnership led to a 500% sales increase and is widely considered the first major success case in culinary influencer marketing?

The culinary world has been transformed by social media influencers who showcase recipes, restaurant reviews, and cooking techniques to millions of followers. These tastemakers have changed how we discover new foods, cooking methods, and dining experiences. Many food brands now allocate significant portions of their marketing budgets to partner with these influential content creators. Test your knowledge about this delicious intersection of food and digital marketing!

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Tasty's collaboration with Halo Top ice cream in 2017
Food Network's partnership with Aldi in 2019
Chef Kenji López-Alt's promotion of All-Clad cookware in 2016
Chef Jamie Oliver's 2010 campaign with Sainsbury's featuring his 30-Minute Meals cookbook