Which gaming company pioneered the first widespread AR mobile app that allowed customers to virtually place and test gaming hardware in their home environment before purchasing?

The gaming industry is constantly evolving, not just in gameplay but also in how products are marketed and sold to consumers. Augmented Reality (AR) has transformed the retail experience for gamers, allowing them to visualize products in their space before purchasing. This poll tests your knowledge about how major gaming companies have implemented AR in their retail customer journey to enhance brand loyalty and create immersive shopping experiences.

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