Which sporting goods retailer pioneered the 'shop-in-shop' concept with Nike in 1991, creating the first Nike 'store within a store' that revolutionized athletic footwear retail?

The sporting goods industry has seen dramatic changes in retail strategy over the decades. Major players have had to adapt to changing consumer behaviors, technological advances, and shifting market dynamics. This trivia question focuses on a significant retail partnership that transformed how athletic products are sold and experienced by consumers. Test your knowledge about the business side of sports retail!

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