What innovative business model did Ray Kroc implement that became a key factor in McDonald's massive financial success beyond just selling food?

McDonald's has dominated the fast food industry for decades, but their success isn't just about burgers and fries. Behind their global expansion lies a fascinating business strategy that revolutionized the food service industry. This poll tests your knowledge about one of the most transformative business decisions in McDonald's history that propelled them from a simple restaurant to a real estate powerhouse.

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Creating the franchise model where restaurant owners pay ongoing royalties
Purchasing and leasing real estate to franchisees, essentially becoming a commercial landlord
Implementing the first drive-thru window system in the fast food industry
Pioneering the dollar menu pricing strategy that maximized customer volume