Which of these food products was launched with enormous marketing investment but discontinued within just 6 months due to overwhelming consumer rejection?

The food industry is constantly innovating to capture consumer interest, but not all product launches succeed. Some food items fail spectacularly despite extensive market research and development. This trivia question focuses on one of the most notorious food product failures in recent history. Test your knowledge of retail failures in the food industry!

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Coca-Cola Blāk (coffee-flavored cola)
Colgate Kitchen Entrees (frozen meals by the toothpaste company)
Frito-Lay Lemonade (beverage from the chip maker)
Heinz Purple EZ Squirt Ketchup (colored condiment)