Which pioneering packaging innovation was first introduced in 2010 by Ecologic Brands specifically for natural laundry detergent?

Sustainable packaging has become a cornerstone for brands in the natural products industry. As environmental consciousness grows, companies are pioneering innovative ways to package their goods while minimizing ecological impact. This trivia question explores a groundbreaking packaging innovation that revolutionized how natural products are presented and preserved. Test your knowledge of how packaging sustainability intersects with natural product merchandising!

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Paper bottle with recycled cardboard outer shell and thin inner plastic liner
Dissolvable seaweed-based pods for concentrated cleaning products
Compostable mushroom mycelium containers for dry goods
Aluminum bottles with infinity recycling program and plant-based cap