In what year did Nike first introduce its iconic 'Just Do It' slogan, which fundamentally repositioned the brand from a running shoe company to a global athletic lifestyle brand?

Brand slogans can become cultural phenomena that transcend their products. Some taglines become so iconic that they fundamentally reshape a company's identity and market position. This trivia question explores one of the most successful brand repositioning efforts in retail history, which transformed an athletic equipment manufacturer into a global lifestyle brand through a powerful three-word slogan.

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1988
1982
1991
1975