Which early e-commerce platform, launched in 1995, pioneered the use of customer reviews and personalized recommendation algorithms that would later become standard across the retail industry?

Before Amazon and eBay dominated online shopping, the e-commerce landscape was vastly different. The early days of online retail represented a significant shift in commerce history, with several pioneering platforms competing to establish the foundations of what would become a trillion-dollar industry. Test your knowledge about the origins of e-commerce and how it transformed retail history forever.

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Amazon
eBay
Alibaba
CompuServe Mall