Which streaming platform's launch in 2011 marked a turning point for the music industry by convincing many consumers to pay for streaming subscriptions rather than purchasing individual tracks?

The music industry has undergone massive digital transformation in the past two decades, completely changing how music is distributed and consumed. Streaming services have revolutionized the business model, altering revenue streams for artists and labels alike. This trivia question focuses on a critical turning point in this digital transformation journey.

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• Spotify (U.S. launch)
• Apple Music
• TIDAL
• Amazon Music Unlimited

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