Which candy experienced a 65% sales increase after its strategic product placement in Steven Spielberg's 1982 film 'E.T. the Extra-Terrestrial'?

Product placement in films and TV shows has become a sophisticated marketing strategy worth billions annually. From subtle appearances to major plot points, brands pay significant sums to showcase their products on screen. This poll tests your knowledge about one of the most famous and financially successful product placement deals in film history - one that transformed the fortunes of a candy brand through a clever sci-fi movie integration.

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