Which retail CEO famously launched the 'Stars in Reach' initiative in 2018, creating dedicated astronomy sections in 500+ stores with trained staff astronomers offering free viewing nights?

The astronomy industry has seen remarkable retail innovations over the past decade, transforming how telescopes, astrophotography equipment, and celestial observation tools reach consumers. Major retailers have developed specialized supply chains and customer experiences to serve amateur astronomers and professionals alike. Test your knowledge about the business side of bringing the cosmos to customers!

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• Lisa McKnight, CEO of Celestial Optics Retail Group
• Marcus Lemonis, CEO of Camping World
• Brian Cornell, CEO of Target
• Satya Nadella, CEO of Microsoft

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