Which famous mapmaking company successfully pivoted from paper maps to GPS devices, becoming a major player in digital navigation before smartphone apps disrupted the market?

Navigation tools have evolved dramatically over the centuries, from paper maps to digital interfaces. One of the world's oldest mapmaking companies made a remarkable pivot that saved the brand from obsolescence in the digital age. This trivia question explores how a traditional geographic product company transformed its business model to remain relevant in modern times, showcasing one of the most successful retail strategy pivots in the mapping industry.

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Rand McNally
TomTom
National Geographic Maps
Michelin Maps